PURPOSE: This two-year degree prepares students to transfer to a four-year college and major in communications with a focus on media, advertising, or public relations.
CREDENTIALS: An Associate of Science (AS) degree is a major related to an area such as business administration, engineering, science, and social sciences that takes 2 years for full time students to complete. Students receiving an AS degree intend to transfer to four-year colleges.
TRANSFER INFORMATION: This program is designed for transfer. Students should consult with their advisors to ensure that they select general electives that best prepare them for the specific requirements of their intended transfer college or university programs of study. More information can also be found at www.brightpoint.edu/academics/transfer/.
PROGRAM REQUIREMENTS AND SPECIAL CONDITIONS: Students must meet Brightpoint admission requirements. New students should work with their New Student Navigator to get ready for their first semester. They can also email getstarted@brightpoint.edu for assistance. Because transfer requirements will vary based upon the intended transfer institution, students must meet with their faculty advisor to develop a schedule that best suits their goals.
PROGRAM OUTCOMES: By the completion of this program, students will be expected to demonstrate an intermediate level of competency in the following skills:
- Show introductory knowledge of media literacy.
- Communicate effectively in oral contexts, and using credible sources.
- Demonstrate introductory knowledge of public relations.
- Convey the process of preparing a public relations campaign and distinquish the roles of research, planning, design, and implementation in this process.
- Conduct a journalistic interview.
- Write different types of news stories, adapting for content to context, medium, and audience.
Return to: